Discover Property Sales AI
Property Sales AI automatically tracks and matches property sales history from your preferred counties to your leads and opportunities, allowing you to prioritize truly open opportunities. Achieve more with less with Property Sales AI enabled in your Left Main CRM.
Reduce Costs. Automatically close out leads and opportunities when properties are recorded by the county as sold, freeing up time for higher-value tasks and money on phone usage, direct mail and follow-up costs.
Drive Revenue. Prioritize leads and opportunities based on sold property data to focus your efforts on deals ready to convert and capture gaps in your follow-up process.
Buyer Insights. Gain clarity on who is purchasing in your market, their buying volume, and which competitors are securing deals you might be missing. Who is stealing your deals?
Market Insights. Analyze transaction volumes for owner-occupants and investors while assessing your share of the market.
Marketing Insights. Identify the lead sources and campaigns that most accurately predict property sales.
Sales Insights. Evaluate your sales team's performance in offer accuracy and after-repair value (ARV) assessments.
Use Cases
Labor, Software and Opportunity Costs Across the Lead Follow-Up Workflow
Scenario. Customer currently invests in labor for cold calling and direct mail, direct mail orders and dialers. Additionally, customer's overall opportunity cost of chasing leads and opportunities who sold is priceless.
Impact. The beta version of Property Sales.AI seamlessly supports a drastic reduction in lost resources and allows customers to further commit to revenue-generating activities.
Driving for Dollars
Scenario. Return on driving for dollars initiatives are down, but there's no clear or complete picture as to why.
Impact. Imagine your target market sold property data in the same place in which you track campaigns, expenses, lost leads and opportunities and more! Immediately identify which areas to target and at what level of effort, as well as when to change strategy.
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Who's My Competition / Who Might Be Easy to Buy From?
Scenario. A Minneapolis-based investor wants to get a better sense of the volume of properties being sold by his competition in the area. He also wants to target snowbirds who own a single property in Minneapolis but spend most of the year in Florida, as they may have a high probability of selling.
Impact. The Owner Occupancy formula field used in conjunction with Property Sales.AI identifies whether a sold property address differs from the mailing address, serving as a great indicator of investor activity in the market.
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Glossary
Terms | Definition |
|---|---|
Dashboard: Market Insights | Provides analytical insights into market trends and property sales data. |
Object: Properties | Track multiple transaction or recording date events over time for each sold property. |
Object: Property Sales | Serves as the destination object for the county data feed. |
Object: Property Sales AI Administration Panel | Home to the setup wizard, allowing users to configure and adjust preferences when an address match is found. |
Object: Property Sales AI History | Keeps a record of past interactions and address matches for easy reference. |
Object: Property Sales AI Matches | Displays confirmed matches, where Property Sales.AI identifies an address match between a Lead or Opportunity and a sold property within the Property Sales object. |
Object: Subscriptions | Allows management of county data subscriptions. |
FAQs
Where does the property data come from? Is it available in non-disclosure states?
Our data vendor provides transaction activity from multiple sources. Primary sources include county recordings, IDX feeds and more to capture as much data as possible as fast as possible across the country and in non-disclosure states.
Is there a minimum number of county subscriptions required?
Just one!
Is there a limit to the number of counties customers can subscribe to?
Most customers subscribe to 3-5 counties. If you’re interested in subscribing to a substantially larger dataset, please reach out to our sales team at sales@leftmainrei.com.
I would like to know which counties are represented by the majority of leads and opportunities in my org so that I can easily subscribe to the counties most relevant to my database. Any tips?
Install the Google Chrome extension known as Salesforce Inspector Reloaded
From your Left Main org, expand the Salesforce Inspector Reloaded extension, and select Data Export
Enter the following query in the dialog box, then select Run Export
SELECT PostalCode, COUNT(Id)
FROM LeadGROUP BY PostalCode
ORDER BY COUNT(Id) DESC
LIMIT 200
Copy the top postal codes from the .csv file, then paste them in ChatGPT with the following prompt: Which counties are represented by the following United States postal codes?
Congratulations! You now know which counties to target based on your org’s current dataset.
Can I edit preferences in the setup wizard after saving them?
No to address field settings. Once address fields are selected and saved, they cannot be edited, but customers are welcome to reach out to support@leftmainrei.com if a field was selected and saved in error.
Yes to all other settings. Changes will take effect with the next algorithm run and will not retroactively update data.
Can I distinguish MLS transactions from investor transactions?
Yes, with a few assumptions. The Market Insights dashboard in Property Sales AI includes an Investor Sales report, which identifies transactions where the property address does not match the buyer address. These are assumed to be investor transactions.
The Investor Sales report is powered by the Owner Occupant formula field found in the Property Sales object and filtered by sales in which the property address and buyer address do not match.
Get Started with Property Sales AI
Market Insights Dashboard Powered by Property Sales AI
Applicable Permission Sets
Property Sales AI Admin: Access to everything related to the Property Sales AI app
Property Sales AI Full User: Access to everything except county subscription
Property Sales AI User: Access to everything except county subscription and setup wizard
Configure Related List Quick Links on Lead and Opportunity Objects
Add "Already sold (Property Sales AI)" to the Lead "Unqualified Reason" Picklist
Add "Already sold (Property Sales AI)" to the Opportunity "Closed/Lost Reason" Picklist
Configure Lead Preferences Using the Setup Wizard
Configure Opportunity Preferences Using the Setup Wizard
Configure Address Matching Automation and Processing
Confirm or Reject Matches from the Property Sales AI History Object
Testimonials
Property Sales AI has been a game-changer in how we analyze lost deals through After Action Reviews. By leveraging AI-driven insights, we can quickly identify patterns in seller objections, pricing mismatches, and process bottlenecks that may have caused us to lose a deal. Property Sales AI has also allowed us to refine our acquisition strategies, improve team training, and optimize our sales process. This data-driven approach has given us peace of mind and clarity around how/why competitors may be beating us on certain deals. No more guessing!
Property Sales AI helped us dial in on which campaigns resulted in sales to any investor in our market. It was humbling to see our market share and what it could be. We realized how much more opportunity was out there and it helped our sales processes to improve.
Property Sales AI is awesome! We just got out of our third monthly lost deals meeting this morning. Since we implemented Property Sales AI we have discovered several gaps. This has led to the creation and improvement of four specific processes within our organization. Without Property Sales AI we would not have seen these gaps and been able to find solutions. The implementation was quick, and the data flows into our CRM seamlessly, and cleans data as it goes. If you are an investor who does not want to get better, 100% do not recommend this product.
The matches from Property Sales AI are incredibly accurate and fast. It’s like having an extra team member who works 24/7, helping us stay focused on the deals that matter most.